This research is all collected in the paper "Ethical Dilemmas in Packaging". Although the research on this essay is dated the examples it uses are still relevant today
According to the Natural Marketing Institute’s (NMI), Harleysville, PA, annual U.S. LOHAS Consumer Trends Study, a study performed in 2013. Over packaging is becoming a concern to consumers and more companies may have to look to sizing down their packaging sizes and use more greener products to attract new customers. (Article on the study)
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