'The Greatest Movie Ever Sold'

'The Greatest Movie Ever Sold' is a 2011 film directed by Morgan Spurlock discussing product placement within everyday media, specifically through the medium of film. This film (Which was funded through Advertising) examines how we constantly consume advertisements everywhere and how brands can be instantly recognisable.

Official Website

No Logo

There's a bad mood rising against the corporate brands. No Logo is the warning on the label.

First published in 1999, No Logo by Naomi Klein gives an analysis of our branded world. It specifies on the corporate takeover, by well known brands such as Nike, Gap and Chanel, and how they brand our lifestyles with a simple logo.

Biotic Baking Brigade Found Footage

Whilst researching further into BBB, I discovered footage online of the activists throwing a few pies at Mayor Willie Brown in 1998 during a 'Clean-Up' event in Bayview/Hunter's Point.

Anti-Consumerists: Biotic Baking Brigade

Biotic Baking Brigade are a network of bakers who pie the faces of public figures. They stand for ecology, human-scale economies, bioregionalism and proper gastronomics. Famous victims of their attacks include Bill Gates and many US city mayors, 

"Pieing doesn’t replace other forms of action, but it is a creative tool in a toolbox of resistance to corporate crime. People are sick to death of writing letters, voting, complaining and just being ignored."

Even more Adbusters, Big Mac Attack

More from Adbusters, Corporate Crackdown

How much damage does a company have to do before we question its existence?

Adbusters, the anti-consumerist organization

Adbusters are a non-profit, anti-consumerist organisation. International campaigns launched by them include Buy Nothing Week, TV Turnoff Week and Occupy Wall Street. They are known for their spoof of popular advertisements, and will often modify billboards, such as the Nike advertisement featuring Tiger Woods called 'Swoosh', where they distorted his face into the Nike symbol showing he's their product. They also take part in google bombing and flash mobs.